
Shape how Red Bull builds brand relevance through integrated communications across global and local markets.
As part of our Dance Media Network Team in Salzburg, Austria, you’ll play a key role in developing and executing global media strategies for network projects. You will help shape clear, consistent, and cohesive messaging across a fully integrated 360° communications approach, leveraging managed, earned, and owned channels to connect with audiences, showcase product functionality, and drive meaningful engagement across core, casual, and new audiences worldwide.
All the responsibilities we'll trust you with:
Support the development and the implementation of the global media strategies for Dance network projects, including street dance and breaking, aiming to create impact and spark word-of-mouth among key target audiences across owned, earned, and managed channels. You will manage projects throughout their lifecycle, from defining objectives and KPIs to coordinating timelines, budgets, milestones, and strategic partnerships.
Using data-driven insights, you will evaluate performance and optimize tactics while collaborating with Channel Managers, Producers, and Partnerships teams to align content, distribution, and communication strategies with brand objectives.
Develop compelling communication plans by creating strong narratives and story angles that build brand awareness and highlight product functionality. You will define audience profiles, understand media behaviors, and create meaningful connections across earned, managed, and owned channels.
You will collaborate with editorial partners, media outlets, and creators to identify opportunities, support market activations, Channel Manager and the Producer to shape impactful storytelling approaches for programming and content.
Drive and oversee all Still Image productions.
Enable successful local activation of global projects by providing markets with best practices, guidance, and relevant tools. You will identify local opportunities, cultural narratives, and projects with the potential to scale globally while ensuring that global strategies are adapted effectively to regional audiences and market needs.
Bring experience from events, content, or cultural projects where you have successfully created impact within targeted communities and audiences. You understand the language, culture, and tonality required when communicating with and about artists, dancers, and creative communities, allowing you to build authentic connections and meaningful stories.
In your application we want to see your personal style - what makes you tick and why you think your next opportunity is here with us.
Due to legal reasons we are obliged to disclose the minimum salary according to the collective agreement for this position, which is 2.362€ gross per month. However, our attractive compensation package is based on market-oriented salaries and is therefore significantly above the stated minimum salary. As an employer, we value diversity and support people in developing their potential and strengths, realizing their ideas and seizing opportunities. We believe passionately that employing a diverse workforce is central to our success. We welcome applications from all members of society irrespective of age, skin colour, religion, gender, sexual orientation or origin.
Wals-Siezenheim, Salzburg, Austria
de
Wals, Salzburg, Austria
de
Elsbethen, Salzburg, Austria
en
In the 1980s Dietrich Mateschitz developed a formula known as the Red Bull Energy Drink. This was not only the launch of a completely new product, in fact it was the birth of a totally new product category.
The company beyond the canChasing our potential
Since the early days of Red Bull, an entrepreneurial mindset has always guided our approach to work and the environment we create:
The bigger reason why you work. To contribute and add value to something or someone.
To have the freedom to work on something the way you want to.
Turn your talents into strengths to become excellent at what you do.
