Group Brand Manager (m/f/d) Marketing / Marktforschung | Manager | Wien, Österreich | On-site

Beiersdorf GmbH

CARE CHANGES EVERYTHING.

Apply now Job Details Contract Type: Unlimited / Full-Time Country / City: Austria / Wien Company: Beiersdorf CEE Holding GmbH Job Function: Marketing / Market Research Your Tasks

We are looking for a passionate and experienced marketer for the position of Group Brand Manager FACE EE & AT . In this role, you will be responsible for further developing and growing FACE categories across Eastern Europe (EE) and Austria (AT) in line with global and regional frameworks. Achieving defined KPIs such as Net Sales, Sell-out, Market Share and category profitability will be key elements of this role.

You will lead a team of 3 Brand Managers and play a pivotal role in connecting regional priorities with local market opportunities. The position requires a strong strategic mindset combined with a hands-on approach and close collaboration with multiple stakeholders across multiple layers.

Key Tasks of the Group Brand Manager

  • Define and steer annual business and marketing plans for FACE categories across EE & AT in line with regional and global frameworks to deliver Net Sales, Sell-out, Market Share and profitability targets.
  • Closely collaborate with Commercial Teams across EE and Austria to identify growth opportunities and ensure excellent execution of category growth initiatives.
  • Steer category performance based on internal and external data, proactively identifying opportunities and recommending adjustments to plans in response to changing market, consumer and competitive dynamics.
  • Drive the implementation and adaptation of global and regional innovations, communication assets, tools and initiatives while ensuring local relevance and business impact.
  • Own and manage categories marketing budget, allocating investments effectively to maximize return and support long-term brand growth in line with regional guidelines.
  • Work closely with Media, Digital, Social Activation and PR teams to deliver impactful and integrated brand activation programs across all consumer touchpoints.
  • Act as the key EE & AT category partner towards regional and global stakeholders, bringing local insights, market learnings and growth opportunities into regional discussions.
  • Build strong category understanding through continuous analysis of consumer, shopper, market and competitive trends, translating insights into actionable recommendations.
  • Lead, coach and develop a team of 3 Brand Managers by setting clear priorities, fostering accountability and supporting both professional growth and day-to-day decision making.
  • Contribute to a strong leadership culture by promoting collaboration, engagement, ownership and continuous improvement across the wider marketing organization.
Your Profile

Your Profile

  • 10+ years of professional experience in Brand Management, preferably within FMCG. Experience in skincare, cosmetics or beauty categories is a strong advantage.
  • Proven track record of delivering business growth in a fast-paced and complex corporate environment.
  • Several years of people management experience with a passion for coaching and developing talent.
  • Strong strategic and analytical capabilities combined with a pragmatic, hands-on approach to execution.
  • Excellent stakeholder management and influencing skills, with the ability to collaborate effectively across functions, markets and organizational levels.
  • Experience working within international and matrix organizations.
  • Strong growth mindset with entrepreneurial thinking and a proactive approach to identifying and driving business opportunities.
  • Ability to balance long-term category development with operational excellence and execution.
  • Strong communication and presentation skills.
  • Fluent English, spoken and written. German is a plus.

Our Offer

  • An exciting and diverse position at the regional headquarters in Vienna, working within a motivated and fun team.
  • Flexible working hours, the option to work from home, and international career opportunities.
  • Excellent public transportation connections, a free public transport ticket, and many additional employee benefits.
  • Compensation is based on the position and your qualifications, starting at a gross monthly salary of €4.355,55 (full-time, KV der Chemischen Industrie). An overpayment is possible depending on qualifications and professional experience.
Additional information

We embrace Diversity and aim to provide equal opportunities to all of our applicants – regardless of e.g. gender, sexual identity, nationality, ethnicity, religion or ideology, disability or age. We would therefore kindly ask you to include only information and data in your documents which are relevant for the assessment of your application (e.g. curriculum vitae with relevant references and certificates). For instance, please feel free to upload your CV without a picture.

We embrace Diversity and aim to provide equal opportunities to all of our applicants – regardless of e.g. gender, sexual identity, nationality, ethnicity, religion or ideology, disability or age. We would therefore kindly ask you to include only information and data in your documents which are relevant for the assessment of your application (e.g. curriculum vitae with relevant references and certificates). 

Apply now Benefits vary by role and location. Let’s discuss the details. About Beiersdorf

At Beiersdorf, we want to help people feel good about their skin – and our commitment goes far beyond caring for skin. For 140 years, we have developed innovative skin and body care products for well-known brands such as NIVEA, Eucerin, La Prairie, Hansaplast, and Labello. We act according to our purpose, WE CARE BEYOND SKIN, and take responsibility for our consumers, our employees, the environment and society.

Behind every brand, every product and every accomplishment are our more than 20,000 employees. It is for them that we live an inclusive culture of respect and trust that is strongly aligned with our values – CARE, COURAGE, SIMPLICITY and TRUST. We also embrace diversity by valuing the uniqueness of each individual and being committed to equal opportunities for all.

Further information can be found within our privacy policy . The complete addresses of our affiliates can be found here.

Apply now Your benefits
    International Work Environment Critical Illness Policy Attractive Salary Buddies & Mentoring Modern Office & Equipment Health & Wellbeing Offers Corporate Training & Development
International Work Environment Critical Illness Policy Attractive Salary Buddies & Mentoring Modern Office & Equipment Health & Wellbeing Offers Corporate Training & Development Get to know: Maureen

Marketing is more than selling—it's about shaping emotions, understanding people, and building connections. It's a journey of creativity, collaboration, and curiosity, where every campaign helps people fall in love with our brands and their skin. Through marketing, I've learned to embrace challenges, stay curious, and unlock endless potential.

Marketing

Want to express yourself creatively in a diverse working environment? Do you get colleagues excited about digitalization, want to engage our brands online, and create an attractive customer journey? The tasks in our international Marketing teams are as diverse as our product range!

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More Jobs Learn more CARE CHANGES EVERYTHING.

At Beiersdorf, care means much more than just skin care – it is about how we treat one another. Openness, trust, respect, and diversity are the values that define us. We take responsibility for our employees, society, and our planet. That is why CARE is an integral part of our purpose and business strategy. We are looking for colleagues who bring passion, curiosity, and a strong desire to grow. In return, we offer an environment that inspires you, nurtures your strengths, and gives you the space to share your ideas. Together, as a close-knit team, we create innovations that truly make a difference. Discover what makes Beiersdorf unique as an employer.

Care Changes Everything

At Beiersdorf, CARE is more than a value – it is the foundation of our culture and the way we work together every day. That's why our Employer Value Proposition is Care Changes Everything. It reflects what people can expect when joining Beiersdorf and what makes us unique as an employer. Care shapes how we develop our brands, collaborate across teams, support individual growth, and create a positive impact beyond our business. Our Employer Value Proposition comes to life through four dimensions:

Find out more We Care For Society & Inclusion

At Beiersdorf we embrace Diversity and Inclusion and are committed to providing equal opportunities to all of our applicants – regardless of race, gender, age, religion and beliefs, sexual orientation and gender identity, disability, cultural, ethnic or national origins. We encourage candidates of all abilities to apply and are ready to provide reasonable accommodations to ensure a fair and equitable recruitment process. In order to avoid bias in the selection process, we encourage you to upload your CV without a picture.

Find out more Application Process

All external positions at the headquarters in Hamburg and at German subsidiaries are listed on this website. If you are interested in positions at our international subsidiaries, please visit local websites.

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